2010-11-23

Lesson Learned - How to Find Company Contact Information

The unit-of-analysis in my survey is senior manager who is in charge of new service development, most probably from marketing and business development functions. Since my databases don’t provide such specific information, I have to handpick contacts from company websites. After days of work, I found that there are several ways to retrieve contacts from the Internet (click the photos to enlarge).


Home >> About us >> Management team. This is the most popular place where company put contact information. Some banks use website as part of business (e.g., online banking). In such case, you can try to locate “About XXX” at the bottom of the webpage and then you will enter the corporation website.


Home >> Management team. This is the second most likely place where you can find what you are looking for.


Home >> Global location >> Regional website. It is possible you will log on MNC’s website in which you have to choose your own region. After that, everything is just the same as when you are searching in a local website.


Home >> Contact us >> People locator. If you are lucky enough to find the people locator, you can probably find managers at any level you want.


Home >> Contact us. This is the most efficient way to find company address, but it doesn't appear to be very effective to find contact information. You still can have a try. There may be surprise waiting for you like the following,


Home >> @#$ >> ^&* >> +%@ >> …
. Searching everywhere, you still cannot find any contact information. Don’t be panic. There are website like Businessweek and Google Finance that you can find at least board member names.


After you find company information, you may wish to compile it into a company list. Refer to How to Make a Company List.

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